Arthur Sylvestre

Media & Digital Lead

Arthur is a dynamic marketeer animated by a real passion in advertising and digital. Being an experienced professional in brand management and digital media, Arthur is operating today as the head of media, digital and partnerships at Danone in Canada (including the following brands: Activia, OIKOS, SILK, YoPro, So Delicious, Danone) and he is leading the digital transformation of the company in Canada.
Before joining Danone in Canada, Arthur has worked for L’Oréal Canada, Danone US and Rocket Internet Germany.

Schedule

Mon, Sept 23

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Tues, Sept 24

10:55am

10:55am - 11:20am

Business

Finding the Void with Kathryn Buczko of Facebook & Instagram Canada; Taran Ghatrora of Blume; Arthur Sylvestre of Danone; and Isabel Tremblay of RBC Ventures

Hear from both traditional and digital-native businesses on how to find and occupy an undefined space by anticipating unstated needs.

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Wed, Sept 25

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Thurs, Sept 26

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