Anna Wiesen

Co-founder & Creative Director

Anna Wiesen is co-founder and creative director at Somewherelse (fka Young Offenders), a Toronto-based creative agency that uses the power of collaboration to produce experiences and events. She’s worked on hundreds of artist collaborations and often acts as the bridge between creators and top lifestyle brands such as Red Bull, Spotify, Absolut, and more. She takes a human-centred approach to projects and believes empathy and compassion are key elements in creating meaningful work.

Schedule

Mon, Sept 23

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Tues, Sept 24

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Wed, Sept 25

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Thurs, Sept 26

10:45am

10:45am - 11:05am

Retail

The Fast and the Curious: How to capture an audience’s attention in a highly competitive market with Graham Budd of Array of Stars, Steffen Christinsen of Jam3, Anna Wiesen of Somewherelse and Moderator Lance Chung of Bay Street Bull

Coachella. Pride. Nuit Blanche. These are all content rich environments rife with brand activations. On this panel, Bay Street Bull’s Lance Chung will lead a discussion with three of Canada’s leading design and brand activation studios on how to break through the noise, generate interest, and create an authentic brand experience with only a few seconds to draw the audience in.

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